FaasHaus Find your constraint
For businesses ready to grow

Find the constraint.
Build the system.

Your website gets traffic. Your marketing takes budget. But too little of it turns into the right business.

We find the gaps between your message, website, marketing, and follow-up—so your next investment solves the right problem.

Three questions. About 90 seconds. No email required.

Sound familiar?

Activity is up.
Progress is not.

A new website or a bigger ad budget might help. First, make sure you know what needs to change.

“People visit. Nobody calls.”

Your message, proof, or inquiry path may be losing buyers who were interested enough to click.

“We spend more. We get less.”

Reports show activity, but the leads are inconsistent, poorly matched, or hard to trace to revenue.

“Do we really need a rebuild?”

You need to know what to fix, preserve, or replace before committing another budget.

The free 90-second diagnostic

Don’t choose a service.
Find the constraint.

Answer three questions to see where we would investigate first.

  • A likely area to investigate
  • The evidence we would look at
  • A brief to bring to a conversation

This is a starting hypothesis. Confirming the cause takes a closer look at your business.

Choose the closest fit
What feels most stuck right now?
01

What feels most stuck right now?

What has to work differently?
02

What has to work differently?

What is the decision window?
03

What is the decision window?

Where we would investigate first

What we would look at
Your consultation brief

Kat Blackwelder
Kat BlackwelderStrategy & experience
Jim Blackwelder
Jim BlackwelderEngineering & technology
Senior from the first conversation

The people you meet
do the work.

Jim and Kat connect strategy, customer experience, engineering, and acquisition. You work directly with the people who can diagnose the problem and carry the decisions into delivery.

Experience includes Ford, Verizon, and American Express.

From insight to action

A useful next step.
A clear investment.

Start with the depth of help you need. We agree on scope and investment before work begins.

Free · Automated

Website Growth Scorecard

A closer look at your homepage’s visible messaging, trust, conversion, and technical signals.

Run the scorecard
$1,250 · Founder review

Growth Constraint Review

Your homepage, one offer page, and the inquiry path. A written brief, three priorities, a recorded walkthrough, and a debrief.

See the review
Custom scope

Build and improve the system

A deeper audit, website transformation, or ongoing growth partnership—shaped around what the evidence says needs to change.

Explore engagements
Before you book

Good questions.
Straight answers.

Do we need a new website?

Maybe. We first look at whether the issue sits in your message, traffic, website experience, technology, or follow-up. A redesign is one possible response; the evidence should determine the work.

Can you work with our existing team and website?

Yes. We can work with your current platform, developers, and marketing team, preserving what works and focusing on what needs to change.

Can you help with advertising as well?

Yes. Paid search, Meta, YouTube, CTV, landing pages, and measurement can be included in a scoped engagement. We look at lead quality and the path to becoming a customer alongside campaign performance.

Who is this for?

Established service businesses with a meaningful offer and a website, marketing, or technology problem that is limiting growth. It is especially useful before increasing ad spend or committing to a rebuild.

What does the first conversation cost?

Nothing. You get 20 minutes with Jim or Kat to discuss the problem and a useful next step. A paid review, audit, or implementation engagement is agreed separately.

20 minutes with a founder

Let’s find what is
holding growth back.

Tell Jim or Kat what is happening, what you have tried, and what needs to change. We will discuss how we can help and the next step worth taking.

Talk with Jim or Kat (opens in a new tab)Free introductory conversation · No preparation required